Create your first product on Smeetz

This article will help you understand how to create products on your Smeetz for Business account.

In order to start selling tickets on your Smeetz for Business account, you will always need to follow this general procedure: 

  1. Create a product
  2. Create ticket(s)
  3. Make your product attractive with additional functions
  4. Make it available for sale

A product is a categorization of your event or activity (e.g. sailing experience). The ticket is the actual product that will be sold to the clients (e.g. 60 min sailing class). It is required to create a ticket, if you would like your product to be bookable.

1. How to create a product

  1. Login to your Smeetz for Business account
  2. Create a Product: Create > Product
  3. Enter the details of your product: To learn more about how to make your product as attractive as possible, feel free to read this article.

Fields to be filled in:

  • Title: this is the title of the product/activity and not the title of the ticket.
  • Teaser: this will be used by search engines such as Google for Search Engine Optimisation. Keep the teaser short, precise and attractive.
  • Description: give a clear and catchy description of your product.
  • Currency: CHF, EUR or USD (write to for a particular currency)
  • Location: make sure to select a location from the drop down list, which are locations taken from Google Maps. If you are visiting your customers, put the geographical area where you operate.
  • Location info: it is optional to add additional information or tips.
  • Timezone
  • Pictures: this picture will show up when the client is viewing the product page. Insert a picture for the desktop cover and mobile phone cover. Make sure the picture is within the frame of acceptable size. Feel free to add additional pictures fro more visuals.

      Avoid uploading photos with text. Photos must be uploaded in the following formats:

      • PC: min 805 × 422 px - max 5mb,

      • Mobile: min 375 x 251 px - max 5mb.

      • Save the product without creating ticket or move straight to the ticket creation part


      2. How to create tickets

      After creating a product you must create the tickets for this product. Pleas follow the steps below:

      1. Find the option to create a ticket: Products > select a product > Tickets > create ticket
      2. Choose among these ticket types:
        • Ticket with single date: ideal for an activity/event that happens on one day 
        • Ticket with recurring and multi-dates: ideal for activities/events that occur frequently (ex. every Sunday)
        • Ticket with seating plan: ideal for tickets that have a seating arrangement
        • Gift card ticket: a ticket that functions as a voucher
        • Regular membership ticket: ideal for memberships that grand access to many events seasonally
        • Membership ticket with seating plan: ideal for your members the possibility to reserve their seat for a range of events/activities, perfect for season tickets.
        • Membership ticket with voucher code: Give your members access to a range of events/activities - reservation needed.
      3. Fill in the following fields
        • Name of the ticket: e. g. normal, VIP, weekend pass, etc.
        • Description: this will be displayed online on the booking page
        • Quantity: Number of tickets available for sale
        • Availability: visibility online or just internally
        • Date and time of the activity
        • Price: choose to add different prices (e. g. student, adult, child, etc.) and determine the minimum or maximum order allowed per booking
        • Charge flow and confirmation: determine when the booking should be confirmed and charged and if you would like some bookings to be confirmed first. For more information please refer to this article.
        • Purchase period: determine the start and end period of sales
        • Scanning: determine how often you would like the ticket to be scanned
        • SMS verification: Select this option if you would like your clients to verify their phone number with an SMS 
        • Translations: Add translations in German or French for the description of the product or ticket. If you only use one language, you do not need to fill these fields out and can just use that language in the usual description fields under Details.

      For SMS verification, it is required that you add a telephone number field under custom fields for tickets. If this is not done, the guests will not receive any SMS.

      How its done: Under Product > Custom Fields > Custom fields for tickets > Add new custom field

      • Select specific ticket or do not select anything for this rule to apply to all tickets
      • Name of field*: Telephone number
      • Type of input: Text
      • Information type: Phone
      • Validation: Required


        3. Additional touches and functions

        1. View the activity page

        After you have created the product, you can always view the product page the way a client would see it. By viewing this you can choose to make adjustments and further manage the appearance of your product.

        To view the page, simply go on your Product > Activity Overview/ Activity Details > View activity page

        2. Choose the category of your activity

        You can choose the category of your product under Activity details > category > edit > select the categories that correspond to your activity.

        3. Add highlights

        You can add additional information under Activity Details > Highlights > edit

        • The language     
        • The period of the year in seasons
        • The weather
        • The target audience
        • The day(s) of the week your product will take place
        • The time of day
        • The price range 
        • Transportation options
        • Tags*: keywords describing your activity (e. g. #sport #concert #Lausanne). They will make it easier for visitors to find your business.       

        4. Tag the links of your Smeetz activities

        Once your business is created, share its link on all your distribution channels. You can customise your referencing links to know the origin of your sales. For more information, have a look at this article.

        To manage your links, simply go on your product > Activity Overview > Referral links for analytics.


        4. How to set the visibility of the product

        At this moment you can decide to make your product available for sale or to keep it hidden from the public. Under the activity details tab in your product, you have these choices of visibility:

        1. Publishing status

          1. Published: visible and open for sales

          2. Draft: visible but not bookable and the product is editable
          3. Archive: Not visible, bookable or editable 
        2. Ticketing Status

          1. On: the ticket is bookable
          2. Off: the ticket is not bookable
          3. Sold out: the ticket status indicates that it is sold out